Case Studies

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Avalon Media Services has gained a great reputation for supreme quality and service within the Media sector. Managing Director Terry Horne started the company in 2000 with vision and purpose. His aim from the beginning was to provide the best Media Products available and combine them with unrivalled service.


When John Wright approached Avalon Media Services, he had a vision making gyms more accessible.  He felt there was an unfulfilled need for busy people with limited time and disposable income who wanted to exercise on a budget.The market opportunity was to attract individuals not served by exclusive venues or rough and ready boxing clubs. 

John’s idea was to open gyms in easily reached locations, amply stocked with a full range of training equipment and open long hours. The no frills ethos, he wanted to build a membership of people who were

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